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Experience the power of minimalist skincare with us and transform your skin health with just a few, carefully chosen, innovative ingredients - Preeti, Founder of Pure & Cimple
Hi, I'm the founder of Pure & Cimple, and I'm passionate about creating effective and gentle skincare products. My journey began in my teenage years when I struggled to find products that were both effective and gentle on my sensitive skin. Disappointed with the limited options available in the market, I began researching and experimenting natural solutions inspired by Ayurvedic home remedies with my mother's help. As my passion for skincare grew, so did my knowledge of the largest organ in our body.
Fast forward 20 years, and I've had a successful career in the software tech industry. However, I always knew that my true passion was skincare. So, in my perimenopausal phase, I decided to pursue formal training as a cosmetic formulator. With my hands-on experience backed by invaluable user data and research, I set the foundation for Pure & Cimple - a beautiful skincare company that empowers and builds confidence in our skin.
As someone who is passionate about both technology and skincare, I see the potential for bio-tech to take the healthcare industry, including our skin, to an entirely new level. I believe in moving beyond the categorization of skin types and evaluating individual skin needs to develop products that enhance its health incrementally.
My aspiration is to create skincare products that integrate cutting-edge BioTech skin health testing, while staying true to the principles of natural and Ayurvedic knowledge and wisdom. - Preeti
Contact me or get to know me more here
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Our vision is Simple! We want to become a trusted brand that you can relate to and feel proud to associate with. To achieve this, we are constantly seeking the best available natural ingredients and creating products which support skin's natural health and are safe for the planet.