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Ayurvedic Wisdom Meets Biomimetics: Care for Mature Skin

Ayurvedic Wisdom Meets Biomimetics: Care for Mature Skin

Ayurveda Biomimetics for skincare over 40

Welcome to the heart of Pure & Cimple, where the age-old wisdom of Ayurveda and the advancements of modern science converge to create a skincare line that's as nurturing as it is innovative. We understand the evolving needs of your skin as you journey through your 40s, 50s, and beyond. Our ingredients are specifically chosen to address the concerns of maturing skin. Dive into the world of ingredients that celebrate and support the beauty of aging gracefully.

Ayurvedic Ingredients Chosen For Mature Skin

In midlife, your skin requires nourishing and rejuvenating Ayurvedic ingredients, suited for the evolving needs of skin in the 40s, 50s, and beyond. Ingredients like Licorice Root Extract and Sea Buckthorn are chosen for their alignment with Ayurvedic Doshas, particularly balancing Vata, which dominates mature skin. Licorice, known for its brightening and soothing qualities, helps calm Pitta and Vata imbalances, while Sea Buckthorn, deeply hydrating, supports Vata's need for moisture and nourishment. Together, these natural wonders address midlife skin concerns such as elasticity loss, dryness, and age spots, maintaining vibrant and healthy skin.


Ayurvedic Licorice root for soothing and brightening skincare over 40

Licorice Root Extract (Yashtimadhu/Mulethi)

A cornerstone in Ayurvedic medicine, Licorice Root Extract, known as Yashtimadhu or Mulethi, is revered for its holistic healing and beautifying properties. This anti-inflammatory agent brightens and soothes the skin, making it particularly beneficial for mature skin that often contends with hyperpigmentation and age spots. In Ayurveda, Yashtimadhu is celebrated for its ability to harmonize and balance the skin, reflecting the holistic approach of enhancing inner wellness for outer radiance.

Products: superLumine Probiotic Face Cleanser + Makeup Remover

superCerum Pure Vitamin C serum




Pomegranate Seed Extract (Svādu-Amla):

In Ayurveda, Pomegranate Seed Extract, or Svādu-Amla, is treasured as 'the divine fruit' for its enriching properties. It's a potent source of antioxidants, essential in Ayurvedic practice for combating signs of aging and promoting skin regeneration. This extract supports the natural repair processes of the skin, vital for maintaining youthful resilience. Additionally, its role in balancing the Doshas, especially pitta, aligns with Ayurvedic principles of holistic health, making it a key ingredient for nurturing and revitalizing mature skin.

Found in: superClarus Innovative Skin Brightener Serum




Papaya (Erandkarkati)  Ayurvedic Exfoliator for Radiant Skin:

In Ayurveda, Papaya or Erandkarkati is celebrated for its skin rejuvenation properties. Its natural enzyme, Papain, gently exfoliates, aiding in removing dead skin cells and reviving age-related dullness. This aligns with Ayurvedic principles of maintaining balance and harmony in the skin, especially beneficial for enhancing the luminosity and evenness of mature skin. Embracing Papaya in skincare reflects the Ayurvedic ethos of using nature’s bounty for holistic skin health.

Found in: superLumine Probiotic Face Cleanser + Makeup Remover




Sea Buckthorn (Siddhartha): Ayurvedic Elixir for Mature Skin

In Ayurveda, Sea Buckthorn, or Siddhartha, is celebrated for its rich composition of antioxidants, amino acids, and Omega 7, essential for hydrating and maintaining the elasticity of aging skin. This ancient remedy is revered for its ability to counteract moisture loss and firmness in mature skin, embodying the Ayurvedic tradition of using nature's gifts to nurture and rejuvenate the skin holistically.

Found in: superRenew Night Treat Oil



Bakuchiol (Bakuchi or Babchi): Ayurvedic Natural Retinol

In Ayurveda, Bakuchiol, extracted from Bakuchi or Babchi seeds, is valued for its natural anti-aging properties. As a gentle alternative to retinol, it effectively diminishes wrinkles and hyperpigmentation, stimulating collagen production without irritating mature skin. This aligns with Ayurvedic principles of holistic, gentle skin care, making Bakuchiol a preferred choice for nurturing and rejuvenating aging skin naturally.

Found in:  superRenew Night Treat Oil



Rosehip Oil: Ayurvedic Adaptation for Skin Renewal:

Rosehip Oil, though not originally from the Ayurvedic tradition, has been embraced by it for its remarkable skin rejuvenation properties. In Ayurveda, the integration of Rosehip Oil is seen as a convergence of global herbal wisdom, particularly for its rich content of vitamins and essential fatty acids. Ayurveda values Rosehip Oil for its 'Rasayana' (rejuvenating) qualities, making it a potent ingredient in formulations aimed at revitalizing mature skin.

Found in: superRenew Night Treat Oil

superLumine Probiotic Face Cleanser + Makeup Remover


Antioxidant Oils (Sunflower, Safflower, Jojoba): Ayurvedic Blend for Radiant Skin

In Ayurveda, Sunflower, Safflower, and Jojoba oils are celebrated for their antioxidant-rich profiles, offering deep nourishment and repair. These oils soothe, soften, and rejuvenate the skin, combatting signs of aging and enhancing complexion radiance. Their long-standing use in Ayurvedic practices underscores their effectiveness in maintaining healthy, youthful skin.

Found in:  superLumine Probiotic Face Cleanser + Makeup Remover



Camellia Japonica Oil: The Eastern Elixir for Ageless Beauty

Camellia oil is not a traditional Ayurvedic ingredient, but it has aspecial place in Pure & Cimple for a special reason. A staple in Eastern skincare routines, Camellia oil is revered for its remarkable ability to moisturize and replenish the skin. Rich in oleic acid and vitamins A, D, and E, it deeply nourishes the skin, enhancing its natural barrier function. With its fast-absorbing and lightweight texture, it is perfect for daily use. Its antioxidant properties help in combating environmental stressors, contributing to a smoother, more youthful complexion as we age.

Found in: superSupple Prebiotic Face Moisturizer



Argan Oil: The Liquid Gold of Skincare

Often referred to as 'liquid gold' Argan oil (not derived from traditional Ayurveda) is a highly prized oil in skincare for its intensive hydrating properties and richness in antioxidants, Vitamin E, and essential fatty acids. It is especially beneficial for moisturizing and softening the skin, while its antioxidant properties help to protect against environmental damage and premature aging. Argan oil's non-comedogenic nature makes it suitable for all skin types, including oily and acne-prone skin, as it helps to balance sebum production.

Found in: superSupple Prebiotic Face Moisturizer



Biomimetic Ingredients

As skin matures, it requires specialist ingredients that seamlessly integrate and support its natural functions. Our Biomimetic ingredients are specifically chosen for their ability to mimic or enhance biological processes in the skin, making them incredibly effective for midlife skin care. Ingredients like Sodium Hyaluronate and Coenzyme Q10 complement the skin’s natural moisture retention and repair mechanisms, helping to maintain hydration, reduce the appearance of wrinkles, and protect against environmental stressors. These scientifically advanced ingredients work in harmony with your skin, supporting its health as it matures.



Coenzyme Q10:

Q10 is a coenzyme found naturally in all body cells. It's vital for energy production to fulfil the skin's basic functions such as regeneration and repair. As we age, the levels of natural Coenzyme Q10 in our skin decrease. Our skin identical Coenzyme Q10 acts as a potent anti-aging defender to counter photo-aging, wrinkles, and support skin repair.

Found in: superRenew Night Treat Oil




Sodium Hyaluronate:

Sodium Hyaluronate, a derivative of the skin's natural hyaluronic acid, is a hydration hero.It delves deep into the skin's layers, attracting and retaining moisture. Its ability to mimic the skin’s own hydrating methods makes it particularly effective for mature skin, which tends to lose natural moisture over time.

Found in:  superClarus Innovative Skin Brightener Serum







Squalane (Olive-based):

Squalane, a derivative of squalene, which is naturally present in our skin, offers exceptional moisturizing benefits. As we age, the natural production of squalene in our skin slows down, leading to dryness and loss of elasticity. Squalane steps in to replenish these essential lipids, effectively mirroring and restoring your skin's natural moisture, vital for the needs of mature skin.

Found in:   superRenew Night Treat Oil




Bifida Ferment Lysate:

As we age, our skin's natural barrier becomes more susceptible to external stressors and loses its ability to retain moisture, leading to increased sensitivity and dryness. Bifida Ferment Lysate addresses these concerns by enhancing the skin barrier, thereby reducing sensitivity and boosting hydration. Its barrier-enhancing properties make it an invaluable component in nurturing and protecting mature skin.

Found in:  superLumine Probiotic Face Cleanser + Makeup Remover

superClarus Innovative Skin Brightener Serum





Ceramides are primarily found in the stratum corneum, the play a vital role in maintaining the skin's natural lipid barrier. As we age, our skin's natural production of ceramides diminishes, leading to a weakened barrier, increased dryness, and vulnerability to environmental stressors. Ceramides in your skincare helps to restore this balance, ensuring that mature skin retains its natural moisture and resilience.

Found in:  superSupple Prebiotic Face Moisturizer




Palmitoyl Tripeptide-5:

 Palmitoyl Tripeptide-5 mimics the skin's own natural processes for producing collagen. This powerful ingredient works deeply within the skin to stimulate collagen synthesis, a crucial protein for maintaining skin firmness and elasticity. As the skin ages, its natural ability to produce collagen decreases, leading to the development of wrinkles and a loss of firmness. Palmitoyl Tripeptide-5  is a valuable asset in any mature skincare routine. 

Found in:  superSupple Prebiotic Face Moisturizer




Polyglutamic Acid (PGA):

A powerful hydration booster that complements the skin's natural moisturizing processes. It has a unique ability to hold onto moisture, significantly more than hyaluronic acid, which is naturally found in the skin. As the skin matures, its ability to retain moisture diminishes, leading to dryness and a lackluster appearance. PGA steps in to enhance hydration and bolster the skin's capacity to retain moisture.

Found in:  superSupple Prebiotic Face Moisturizer





Aids the skin's natural process of regulating melanin production, a key factor in skin tone and pigmentation. By influencing the skin's melanin synthesis, Hexapeptide promotes a more uniform and flawless complexion, contributing to a brighter and more youthful appearance. This is a valuable ingredient for mature skin, aiding in restoring the natural radiance and clarity that can diminish over time.

Found in: superClarus Innovative Skin Brightener Serum





Saccharide Isomerate:

A balanced and healthy microbiome is essential for maintaining the skin's overall health, resilience, and its ability to retain moisture. As we age, the diversity and balance of the skin's microbiome can be disrupted, leading to issues such as dryness, sensitivity, and a weakened skin barrier. By promoting a balanced microbiome, Saccharide Isomerate helps to ensure optimal skin health and hydration, vital for maturing skin.

Found in:  superSupple Prebiotic Face Moisturizer



Glyceryl Glycoside:

Harnessing the remarkable survival traits of a desert plant, Glyceryl Glycoside is a unique ingredient for revitalizing aging skin. It targets cells with sluggish metabolism and combats signs of aging such as dryness, loss of elasticity, and thinning skin. It infuses skin with the resilience needed to withstand environmental stressors, aiding in rejuvenation and promoting a firmer, more youthful appearance. Perfect for mature skin seeking to reclaim its vigor and resilience.

Found in: superClarus Innovative Skin Brightener Serum





Also known as Vitamin B3, is a powerhouse ingredient in skincare, celebrated for its wide-ranging benefits. It stands out for its ability to strengthen the skin's barrier, hydration boost, reducing the appearance of pores, smoothing out fine lines, and evening out skin tone. Its anti-inflammatory properties make it excellent for calming redness and blemishes, making it suitable for even sensitive skin types. Niacinamide supports skin cell renewal and repair,  helping to impart a rejuvenated, healthy glow, making it a versatile and essential ingredient in any skincare routine, particularly beneficial for maintaining the vitality of mature skin.

Found in: superClarus Innovative Skin Brightener Serum



D-Panthenol (Provitamin B5):

This biomimetic hero closely mimics the skin's natural processes for hydration and healing. It excels in attracting and retaining moisture, akin to the skin's own hydrating mechanisms, thereby ensuring lasting suppleness and hydration. This makes D-Panthenol particularly effective for mature skin, which often struggles with maintaining moisture balance and elasticity. Its soothing properties align with the skin's natural healing response, offering relief to irritated or sensitive skin. D-Panthenol enhances the skin's barrier function to support its natural ability to protect and repair itself, making it an indispensable ingredient for healthy, vibrant skin at any age.

Found in: superClarus Innovative Skin Brightener Serum




Ferulic Acid: The Environmental Shield

This powerful ingredient works by neutralizing free radicals, which are known to contribute to premature aging, such as fine lines, wrinkles, and uneven skin tone. Ferulic Acid's true strength lies in its ability to enhance the stability and efficacy of other antioxidants, like vitamins C and E, creating a synergistic effect that significantly boosts the skin's protective barrier. This makes it especially valuable in combatting the daily exposure to pollutants and UV rays. Suitable for all skin types, Ferulic Acid is particularly beneficial for mature skin, helping to maintain its resilience, brightness, and overall health.

Found in: superCerum Pure Vitamin C serum





Vitamin C (L-Ascorbic Acid & Ethyl Ascorbic Acid):

Vitamin C, in its pure form as L-Ascorbic Acid, is a biomimetic powerhouse in skincare, effectively mirroring and supporting the skin's natural protective and regenerative processes. This essential nutrient is key in collagen synthesis, a natural function that tends to diminish with age. Vitamin C brightens the skin and even out skin tone, effectively reducing the appearance of dark spots and signs of aging. This makes it not just a vital ingredient for enhancing skin radiance and texture but also an integral part of any anti-aging skincare routine, offering benefits that are in harmony with the skin's natural biological processes.

Found in: superCerum Pure Vitamin C serum (L-Ascorbic Acid)

superClarus Innovative Skin Brightener Serum (Ethyl Ascorbic Acid)